Silliness abounds!

[Update:So this actually IS for a game calledBox! Open Me, not the Vita in its entirety. My derp. Still, it’s no less weird and confusing, so there you go. Weeeeeird.]

Sony Japan unleashed a newPlayStation Vitacommercial that failed to showcase the system’s capabilities — choosing weirdness and obscurity over actual videogames or features. With 121 Dislikes to 124 Likes on Youtube, it’s safe to say folks aren’t 100% behind it.

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As the Vita struggles to make a serious mark in the portable gaming space, Sony’s love of artsy advertising probably isn’t going to help things. It certainly won’t help the “GOTZ NO GAMEZ” reputation, what with it refusing toshowany.

Emio’s cover

The Unova Starters in Pokemon Go.

Sam Bridges wearing purple Ludens sunglasses in Death Stranding.

Like a Dragon: The Man Who Erased His Name

silent hill transmission

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Famicom Wars Famicom Friday

Naoe, Sorin, and Jinchiro looking serious